Consumers, food manufacturers and health professionals are uniquely influenced by the growing popularity of the gluten-free diet. Consumer expectations have urged the food industry to continuously adjust and improve the formulations and processing techniques used in gluten-free product manufacturing. Health experts have been interested in the nutritional adequacy of the diet, as well as its effectiveness in managing gluten-related disorders and other conditions.. Alternative starches and flours, hydrocolloids, and fiber sources were found to play a complex role in mimicking the functional and sensory effects of gluten in gluten-free products. However, the quality of gluten-free alternatives is often still inferior to the gluten-containing products. Furthermore, the gluten-free diet has demonstrated benefits in managing some gluten-related disorders, though nutritional imbalances have been reported.
Gluten-Free Products Market Driving Factors
- There is growth in the availability of gluten-free products owing to the rise in number of celiac disease patients. Celiac disease is an autoimmune disorder in which the surface of the small intestine is damaged by a protein called gluten.
- Rise in number of celiac disease patients and gluten intolerance is expected to fuel the market growth soon. According to Celiac Disease Foundation, prevalence of celiac disease was 0.4% in South America, 0.5% in Africa and North America, 0.6% in Asia, and 0.8% in Europe and Oceania.
- The rise in per capita income, changing lifestyle, addiction towards junk food and beverages, and trends of newer ready-to-use packaged eateries have impacted gluten free products market mainly due to the rise in consumption of gluten-containing food
- Increase in number of working women has boosted the dependency of the consumers on gluten-free ready meals and convenience free food. This in turn has surged the demand for shelf stable and convenience food, increasing the growth of gluten-free products market.
Gluten-Free Products Market Challenging Factors
- Lack of awareness of the celiac disease among individuals worldwide.
- Relatively high cost of gluten-free products than conventional gluten-containing products
Gluten-Free Products Market Segmental Highlights
- Manufacturers of gluten free products have come up with various types of gluten free products including Bakery products, Snacks & RTE products, Pizzas & pastas etc. Rising consumption of ready-to-eat foods owing to hectic lifestyle across the globe coupled with increasing awareness concerning gluten products is expected to fuel the product demand of gluten free products over the forecast years
- The major distribution channel gluten free products are conventional stores, specialty stores and drugstores & pharmacies. Growth in demand from millennial, improvement in marketing activities, and improved distribution channels drive gluten free products market growth
- Geographically, gluten-free products market is diversified into Asia-Pacific, Europe, North America and Rest of the World.
- North America dominated the gluten free products driven by the high awareness and consumption of gluten-free products. Besides, growing number of anticipated celiac patients, according to the Center for Celiac Research is celiac patients is projected to double every 15 years. This statistic highlights the increasing demand of gluten free products in this region
- Asia-Pacific is anticipated to be the fastest-growing market for the forecast period attributed to increasing consumer awareness and growing health consciousness in concern with gluten consumption is driving the demand gluten free products in the Asia-Pacific region.
Gluten-Free Products Market Key Players
The report analyses the global gluten-free products market based on type, distribution channel, and geography. Manufacturers of gluten free products have come up with various types of gluten free products including Bakery products, Snacks & RTE products, Pizzas & pastas etc. Among these types bakery products is significant and the rapidly growing product segment in the gluten-free products market. The major distribution channel gluten free products are conventional stores, specialty stores and drugstores & pharmacies. The gluten-free products market is studied for the key regions including North America, Europe, Asia Pacific and Rest of the World.
Key competitors of this market include Barilla G. E R. Fratelli S.P.A, Raisio PLC, Dr. Schär AG / SPA, Farmo S.P.A., Freedom Foods Group Limited, Genius Foods, Enjoy Life Foods, Norside Foods Ltd., Warburtons, Boulder Brands, Inc., Glutamel, Big OZ Industries Ltd, Ultrapharm, The Kraft Heinz Company, The Hain Celestial Group, Inc., Pinnacle Foods Inc., General Mills, Inc., Kellogg Company andHero AG among others.
Why to buy this report:
- The report offers changing market dynamics in the Gluten-Free Products market, presenting historical, current and projected market size in terms of value (USD Million)
- The research study provides an in-depth analysis of the industry value chain focusing on the peer and parent markets of Gluten-Free Products market
- It presents a comprehensive assessment of geographical regions exhibiting promising growth, potential and niche segments, and a neutral perspective on the Gluten-Free Products market performance
- The report also offers strategic recommendations in key business segments based on the market estimations and competitive landscape, mapping the key common trends of Gluten-Free Products market
